Who Decides What is the Popular Fad?
May 14, 2013
I grew up watching my parents drink coffee every day, either black or with cream. Those were the only two choices. Then, a few years back, the Starbucks craze caught on, and you see people everywhere drinking all kinds of coffee all the time. Not just with cream, but a "Grande Latte" with extra foam (whatever that is, I don't drink coffee). But who decided that coffee was the new big fad and that "everyone everywhere" needed it?
Now, it's the same for cupcakes. I made cupcakes as a young mother for my children. Sometimes I went wild and decorated the tops with different colors of icing and added sprinkles. Woo-hoo! But now people don't make their own cupcakes, they buy them already decorated from one of the specialty cupcakes shops in most upscale areas of town. And, it is also a popular thing to have cupcakes instead of cake at a wedding. Who decided that cupcakes were the new big fad?
MCPL has two books that you might find interesting about fads:
- Flavor of the Month: Why Smart People Fall for Fads - Joel Best.
- Poplorica: a Popular History of the Fads, Mavericks, Inventions, and Lore that Shaped Modern America - Martin J. Smith
Or, if you would rather make your own cupcakes, try these books:
- Delish Cupcakes by Color: More than 100 Cupcakes to Dazzle and Amaze
- Southern Living, Big book of cupcakes : 150 brilliantly delicious dreamcakes - Jan Moon
- The Art of Cupcakes: More than 40 Festive Recipes - Noga Hitron
However you see the current fad, grab a cup of coffee and have a cupcake. Life is too short to wonder why, just enjoy.